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Résumé

Alex Rivera

Senior data analyst with 5+ years turning messy, large-scale data into clear decisions. Background spans analytics engineering, A/B testing, machine learning, and data storytelling for growth and operations teams.

Alex Rivera

Work Experience

Senior Data Analyst

Meridian Analytics · New York, NY (Hybrid)

2022Present

Lead analyst for the growth and monetization team, responsible for experimentation infrastructure, dashboarding, and ad-hoc analysis supporting product and marketing decisions for a B2B SaaS platform with $140M ARR.

Responsibilities

  • Designed and maintained the company's A/B testing framework, running 30+ concurrent experiments with proper power analysis and multiple comparison corrections
  • Built and owned 14 Looker dashboards consumed by C-suite and board-level stakeholders
  • Developed Python-based anomaly detection system reducing time-to-alert for KPI degradation from 48 hours to under 4 hours
  • Mentored two junior analysts, conducting weekly code reviews and data modeling guidance
  • Partnered with engineering to instrument event tracking for 3 new product features

Key Achievements

  • Identified pricing page friction through funnel analysis; AB test on checkout flow lifted conversion by 17.3%
  • Built customer health score model (Snowflake + dbt) reducing churn by 14% over 6 months
  • Reduced data warehouse compute costs 41% through query optimization and model restructuring
Data Analyst

Veritask Inc. · Boston, MA (Remote)

20202022

First analytics hire at a Series A logistics startup. Built the data infrastructure from scratch and delivered insights supporting operations, customer success, and executive reporting.

Responsibilities

  • Stood up the company's first data warehouse (Google BigQuery) and ETL pipelines using Airflow and Fivetran
  • Created weekly operations report automating manual processes that previously took 6+ hours
  • Conducted geospatial analysis (GeoPandas) to optimize delivery route clustering, reducing median delivery time by 11%
  • Collaborated with the product team to define and instrument KPIs for a new carrier portal launch

Key Achievements

  • Designed and implemented churn early-warning system for 200+ enterprise accounts, flagging at-risk accounts 45 days before contract end
  • Built regression model forecasting package volume ±8.3% accuracy, enabling better carrier capacity planning
  • Delivered investor data package used in $22M Series B fundraising round

Education

University of Michigan — Ann Arbor

B.S. in Statistics with a minor in Computer Science. Graduated with High Distinction (GPA 3.87). Relevant coursework included Statistical Computing, Applied Regression, Machine Learning, Database Systems, and Time Series Analysis.

StatisticsRPythonLinear AlgebraMachine LearningSQL

Highlights

  • Senior thesis: "Detecting Structural Breaks in Financial Time Series Using CUSUM and Bayesian Change-Point Methods" — presented at the Michigan Undergraduate Research Symposium
  • Teaching Assistant for STATS 250 (Introduction to Statistics) for 3 semesters
  • Member of the Michigan Data Science Team (MDST), competing in national Kaggle competitions

Key Courses

Course Topics
STATS 413 Applied Regression Analysis
STATS 425 Introduction to Probability
STATS 531 Time Series Analysis
EECS 445 Introduction to Machine Learning
EECS 484 Database Management Systems